Another day and I find myself writing about some more malarkey from a “self-defense” master. I just got an email from the head of the system which I actually believe is borderline false-advertising (as in fraud).
One way a lot of groups seek to add credibility is by aligning themselves with the military. This has a certain level appeal to people who want to get tough.
This particular group got their business entity approved to do business with the Department of Defense. The head of this organization wasted no time in writing up an email basically claiming that their self-defense system is now the preferred system for the U.S. armed forces. Bullcrap.
First and foremost, doing business with the federal government is no small task and clearing the bureaucratic hurdles can be daunting. I’ve actually brought a company through the process of becoming an approved government contractor – it’s a lot of paperwork. However, getting approval to be a contractor is 100% about paperwork and is in no way an endorsement of a particular product or service. Being approved doesn’t mean the government is beating down your door to work for them
Anybody who tells you that they currently teach the SEALS or any other special forces group is most likely lying. These groups have provisions in their contracts that do not allow contractors to talk about the training, or use their groups for promotional purposes.
People who tell you they have, “trained the SEALS” or any other special forces group could mean a number of things. First, it could mean that they formerly held a formal training contract with them. It could mean they conducted a one-off seminar for such a group or were brought in to teach by a member of the group. It might mean they had a member of special forces group in a martial arts class they taught. It could mean they’re lying.
I have seen a lot of stuff sold as “the official Navy SEAL” x, y, or z. That is also a load of crap and it’s a good thing the Navy doesn’t sue for trademark infringement. I have spoken to SEALS on 2 separate occasions about this and I believe that, apart from standard military gear, each team has its own procurement budget and buys its own stuff.
Seriously, this is not meant to bash this system or instructor. I’m sure what they teach is great stuff. It’s just that their marketing practices are below my standard of honesty and are setting off my BS detector.